Customers expect at least 30 days to return an online purchase. But only 5% of shoppers say they return online orders more than 30 days after purchase. Being lenient with return time limits (e.g., a 60-day vs. 30-day policy) can actually decrease returns by creating less urgency around returns for the customer.

It is a way of trying to get masculine power. Heels give us height. Height is associated with power and masculinity. So, they give us both masculine power and borrowed feminine power through sexualization.